Intel acts as a catalyst for Indian Internet Economy
Catalyzing the Indian Internet economy, Intel has made several announcements to connect more Indians to 21st century opportunities through technology. In order to make it a success, the event was joined by the leading industry representatives, in the presence of Intel Senior Vice-President & General Manager, Sales & Marketing Group, Thomas M Kilroy. Intel announced the Intel AppUp centre in India, which is an online software application store that aggregates, categorizes and validates applications that customers can shop, collect and install from one easy source. Retail giant Croma announced its intention for a co-branded affiliate store, powered by AppUp centre, expected to be launched by October 2010.The chip giant has also introduced a wide range of Intel Atom processor powered netbooks and tablets from Asus, Foxconn, Pegatron, Malata and CZc at the event. Gavin Dabreo, Vice-President, Meru Cabs, also took the opportunity to launch the first- ever Mobile digital Signage (MDS) solution based on the embedded Intel Atom processor. These screens in vehicles will allow advertisers to target viewers with dynamic content, creating a new context for interactive, deeper and more intuitive interaction with brands. Companies like HCL, HP, Dell, Acer, Lenovo, Pegatron, Foxtron, Relaince Communications, Tata Teleservices and several others eagerly displayed their commitment to this shared vision of Intel by being present in the event