Kingston to focus strongly on SSD in 2011
Kingston has announced that it will be stepping up its focus on its SSDNow product line in India. SSDs have been one of the important businesses for Kingston since 2009 and it plans on aggressively pushing its SSDNow product line in 2011.
Nidhi Sethi, Flash Memory Sales Director, Kingston India, said, "Earlier, people had reservations with Flash memory, but now it has become the mainstream and I believe the same can happen with SSD. In the beginning, there is no demand for SSDs because the pricing was high and also people were not aware of the benefits that SSDs could bring. As more and more consumers know about the SSD technology and realize the benefits that it can bring for them, I have confidence in the growth of the business in India. Kingston has expanded our product line and gained a strong foothold in this segment since entering the SSD market, and we would like to dominate this market in the near future."
SSDs have been growing in popularity due to high reliability, low-power consumption, anti-shock features, and most importantly, very high performance. SSD is all set to become the mainstream as prices continue to fall and capacities continue to increase. Seeing the robust potential growth that the SSD segment holds, Kingston is focussing on garnering higher volumes and improving market reach for its SSDNow line in India. Kingston offers a whole range of SSDs to improve the performance and reliability of computing systems.
For More Details See
www.varindia.com