Disruptive Companies & Innovation


What is the similarity between Apple, Tata Motor, and Google? 


They
are all disruptive companies. They innovate not just to create a new
product but also help create a need in the market for a new product
segment. They often come up with game-changing products, including
technology.



I
stumbled on this infographic on Disruptive Companies & their
Innovations. As this note on the infographic says, 'disruptive companies
don't have to rule the market, they just have to change the market and
force others to follow suit. The goal of disruptive companies is to
challenge the conventional market and create a new one'.



From Focus via Ritholtz. Click on the image (some browsers may require double click) for larger view.