Zynga teams with Enrique Iglesias
Enrique Iglesias and Zynga have announced a partnership to celebrate the artist's Euphoria Tour, connecting Enrique fans and CityVille players in an entirely new way. Beginning Tuesday, October 4, players in CityVille will be greeted by global superstar, Enrique. Players can interact with Enrique's avatar, get rewards that showcase Enrique's lifestyle and hobbies, and build a Euphoria Arena in their city to unlock a preview of Enrique's upcoming music video, "I Like How it Feels."
Enrique Iglesias said, "I love finding new and cool ways to connect with my fans. Bringing my Euphoria Tour to Zynga's CityVille not only helps me celebrate my tour with a massive global audience, but also gives fans who can't make it to see me live, a way to be part of the Euphoria experience."
"We're committed to continuing to bring players new reasons to play the games they love. Through this partnership with Enrique, we're bringing his Euphoria Tour to CityVille and giving fans and players a fun and playful way to connect with the artist by celebrating his lifestyle and hobbies - think Miami, speedboats, and airplanes," said Scott Koenigsberg, director, business strategy, Zynga.
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