Better page titles in search results
Page titles are an important part of our search results: they’re the first line of each result and they’re the actual links our searchers click to reach websites. Our advice to webmasters has always been to write unique, descriptive page titles (and meta descriptions for the snippets) to describe to searchers what the page is about.
We use many signals to decide which title to show to users, primarily the tag if the webmaster specified one. But for some pages, a single title might not be the best one to show for all queries, and so we have algorithms that generate alternative titles to make it easier for our users to recognize relevant pages. Our testing has shown that these alternative titles are generally more relevant to the query and can substantially improve the clickthrough rate to the result, helping both our searchers and webmasters. About half of the time, this is the reason we show an alternative title.<br />Other times, alternative titles are displayed for pages that have no title or a non-descriptive title specified by the webmaster in the HTML. For example, a title using simply the word "Home" is not really indicative of what the page is about. Another common issue we see is when a webmaster uses the same title on almost all of a website’s pages, sometimes exactly duplicating it and sometimes using only minor variations. Lastly, we also try to replace unnecessarily long or hard-to-read titles with more concise and descriptive alternatives.<br />For more information about how you can write better titles and meta descriptions, and to learn more about the signals we use to generate alternative titles, we've recently updated the <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624">Help Center article on this topic</a>. Also, we try to notify webmasters when we discover titles that can be improved on their websites through the HTML Suggestions feature in Webmaster Tools; you can find this feature in the Diagnostics section of the menu on the left hand side.<br />As always, if you have any questions or feedback, please tell us in the <a href="http://www.google.com/support/forum/p/Webmasters?hl=en">Webmaster Help Forum</a>.<br /><span class="byline-author">Posted by <a href="https://plus.google.com/115984868678744352358/about" rel="author">Pierre Far</a>, Webmaster Trends Analyst</span></div>
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n = '<option value="">' + u + "</option>" + n
}
if (a === 1) {
n = '<select class="selectnav" id="' + p(true) + '">' + n + "</select>"
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a--;
return n
}
e = document.getElementById(e);
if (!e) {
return
}
if (!h(e)) {
return
}
if (!("insertAdjacentHTML" in window.document.documentElement)) {
return
}
document.documentElement.className += " js";
var n = t || {},
r = n.activeclass || "active",
i = typeof n.autoselect === "boolean" ? n.autoselect : true,
s = typeof n.nested === "boolean" ? n.nested : true,
o = n.indent || "→",
u = n.label || "Menu",
a = 0,
f = " selected ";
e.insertAdjacentHTML("afterend", d(e));
var l = document.getElementById(p());
if (l.addEventListener) {
l.addEventListener("change", c)
}
if (l.attachEvent) {
l.attachEvent("onchange", c)
}
return l
};
return function(t, n) {
e(t, n)
}
}();
$(document).ready(function() {
selectnav('nav');
selectnav('nav1');
});
// Tabslet jQuery plugin
(function($, window, undefined) {
$.fn.tabslet = function(options) {
var defaults = {
mouseevent: "click",
attribute: "href",
animation: false,
autorotate: false,
pauseonhover: true,
delay: 500,
active: 1,
controls: {
prev: ".prev",
next: ".next"
}
};
var options = $.extend(defaults, options);
return this.each(function() {
var $this = $(this);
options.mouseevent = $this.data("mouseevent") || options.mouseevent;
options.attribute = $this.data("attribute") || options.attribute;
options.animation = $this.data("animation") || options.animation;
options.autorotate = $this.data("autorotate") || options.autorotate;
options.pauseonhover = $this.data("pauseonhover") || options.pauseonhover;
options.delay = $this.data("delay") || options.delay;
options.active = $this.data("active") || options.active;
$this.find("> div").hide();
$this.find("> div").eq(options.active - 1).show();
$this.find("> ul li").eq(options.active - 1).addClass("active");
var fn = eval(function() {
$(this).trigger("_before");
$this.find("> ul li").removeClass("active");
$(this).addClass("active");
$this.find("> div").hide();
var currentTab = $(this).find("a").attr(options.attribute);
if (options.animation) {
$this.find(currentTab).animate({
opacity: "show"
}, "slow", function() {
$(this).trigger("_after")
})
} else {
$this.find(currentTab).show();
$(this).trigger("_after")
}
return false
});
var init = eval("$this.find('> ul li')." + options.mouseevent + "(fn)");
init;
var elements = $this.find("> ul li"),
i = options.active - 1;
function forward() {
i = ++i % elements.length;
options.mouseevent == "hover" ? elements.eq(i).trigger("mouseover") : elements.eq(i).click();
var t = setTimeout(forward, options.delay);
$this.mouseover(function() {
if (options.pauseonhover) {
clearTimeout(t)
}
})
}
if (options.autorotate) {
setTimeout(forward, 0);
if (options.pauseonhover) {
$this.on("mouseleave", function() {
setTimeout(forward, 1000)
})
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}
function move(direction) {
if (direction == "forward") {
i = ++i % elements.length
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i = --i % elements.length
}
elements.eq(i).click()
}
$this.find(options.controls.next).click(function() {
move("forward")
});
$this.find(options.controls.prev).click(function() {
move("backward")
});
$this.on("destroy", function() {
$(this).removeData()
})
})
};
$(document).ready(function() {
$('[data-toggle="tabslet"]').tabslet()
})
})(jQuery);
// Simple Tab JQuery Plugin by Taufik Nurrohman
(function(a) {
a.fn.simplyTab = function(b) {
b = jQuery.extend({
active: 1,
fx: null,
showSpeed: 400,
hideSpeed: 400,
showEasing: null,
hideEasing: null,
show: function() {},
hide: function() {},
change: function() {}
}, b);
return this.each(function() {
var e = a(this),
c = e.children("[data-tab]"),
d = b.active - 1;
e.addClass("simplyTab").prepend('<ul class="wrap-tab"></ul>');
c.addClass("content-tab").each(function() {
a(this).hide();
e.find(".wrap-tab").append('<li><a href="#">' + a(this).data("tab") + "</a></li>")
}).eq(d).show();
e.find(".wrap-tab a").on("click", function() {
var f = a(this).parent().index();
a(this).closest(".wrap-tab").find(".activeTab").removeClass("activeTab");
a(this).addClass("activeTab");
if (b.fx == "slide") {
if (c.eq(f).is(":hidden")) {
c.slideUp(b.hideSpeed, b.hideEasing, function() {
b.hide.call(e)
}).eq(f).slideDown(b.showSpeed, b.showEasing, function() {
b.show.call(e)
})
}
} else {
if (b.fx == "fade") {
if (c.eq(f).is(":hidden")) {
c.hide().eq(f).fadeIn(b.showSpeed, b.showEasing, function() {
b.show.call(e)
})
}
} else {
if (b.fx == "fancyslide") {
if (c.eq(f).is(":hidden")) {
c.slideUp(b.hideSpeed, b.hideEasing, function() {
b.hide.call(e)
}).eq(f).delay(b.hideSpeed).slideDown(b.showSpeed, b.showEasing, function() {
b.show.call(e)
})
}
} else {
if (c.eq(f).is(":hidden")) {
c.hide().eq(f).show()
}
}
}
}
b.change.call(e);
return false
}).eq(d).addClass("activeTab")
})
}
})(jQuery);
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function e() {
var e = !1;
e && c("keydown", r), v.keyboardSupport && !e && u("keydown", r)
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n = window.innerHeight,
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i = function() {
a || o.scrollHeight == document.height || (a = !0, setTimeout(function() {
o.style.height = document.height + "px", a = !1
}, 500))
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if (o.style.height = "auto", setTimeout(i, 10), S.offsetHeight <= n) {
var l = document.createElement("div");
l.style.clear = "both", t.appendChild(l)
}
}
v.fixedBackground || b || (t.style.backgroundAttachment = "scroll", o.style.backgroundAttachment = "scroll")
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}
function o(e, t, o, n) {
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h = f ? 1 : d / v.animationTime;
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E(u, e, 0), T = !0
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function n(e) {
x || t();
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r = l(n);
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var a = e.wheelDeltaX || 0,
i = e.wheelDeltaY || 0;
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function r(e) {
var t = e.target,
n = e.ctrlKey || e.altKey || e.metaKey || e.shiftKey && e.keyCode !== H.spacebar;
if (/input|textarea|select|embed/i.test(t.nodeName) || t.isContentEditable || e.defaultPrevented || n) return !0;
if (s(t, "button") && e.keyCode === H.spacebar) return !0;
var r, a = 0,
i = 0,
u = l(w),
c = u.clientHeight;
switch (u == document.body && (c = window.innerHeight), e.keyCode) {
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i = v.arrowScroll;
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r = e.shiftKey ? 1 : -1, i = -r * c * .9;
break;
case H.pageup:
i = .9 * -c;
break;
case H.pagedown:
i = .9 * c;
break;
case H.home:
i = -u.scrollTop;
break;
case H.end:
var d = u.scrollHeight - u.scrollTop - c;
i = d > 0 ? d + 10 : 0;
break;
case H.left:
a = -v.arrowScroll;
break;
case H.right:
a = v.arrowScroll;
break;
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o(u, a, i), e.preventDefault()
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function a(e) {
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o = S.scrollHeight;
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if (!y || S.clientHeight + 10 < o) return i(t, document.body)
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} while (e = e.parentNode)
}
function u(e, t, o) {
window.addEventListener(e, t, o || !1)
}
function c(e, t, o) {
window.removeEventListener(e, t, o || !1)
}
function s(e, t) {
return (e.nodeName || "").toLowerCase() === t.toLowerCase()
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function f(e) {
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e = Math.abs(e), D.push(e), D.shift(), clearTimeout(A);
var t = D[0] == D[1] && D[1] == D[2],
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function h(e, t) {
return Math.floor(e / t) == e / t
}
function m(e) {
var t, o, n;
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var w, g = {
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animationTime: 800,
stepSize: 120,
pulseAlgorithm: !0,
pulseScale: 8,
pulseNormalize: 1,
accelerationDelta: 20,
accelerationMax: 1,
keyboardSupport: !0,
arrowScroll: 50,
touchpadSupport: !0,
fixedBackground: !0,
excluded: ""
},
v = g,
b = !1,
y = !1,
k = {
x: 0,
y: 0
},
x = !1,
S = document.documentElement,
D = [120, 120, 120],
H = {
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right: 39,
down: 40,
spacebar: 32,
pageup: 33,
pagedown: 34,
end: 35,
home: 36
},
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M = [],
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C = +new Date,
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setInterval(function() {
z = {}
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K = /chrome/i.test(window.navigator.userAgent),
L = "onmousewheel" in document;
L && K && (u("mousedown", a), u("mousewheel", n), u("load", t))
}();
//]]>
</script>
<script type='text/javascript'>
//<![CDATA[
/*GLOBAL SETTINGS, USER CAN CHANGE*/
var MONTH_FORMAT = [, "Jan", "Feb", "Mar", "Apr", "May", "Jun", "Jul", "Aug", "Sep", "Oct", "Nov", "Dec"];
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var POST_PER_PAGE = 9; // number of posts per page "navigation"
var LABEL_SEARCH_NUM = 9; // number of posts labels search
var POSTNAV_PREV_TEXT = "Previous"; // post nav text "previous post"
var POSTNAV_NEXT_TEXT = "Next"; // post nav text "next post"
var COMMENTS_TEXT = "Leave a Comment"; // comments text "leave a comment"
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$("#LinkList110 li").each(function() {
var t = $(this).text(),
n = t.substr(0, 1),
r = t.substr(1);
"_" == n ? (n = $(this).find("a").attr("href"), e += '<li><a href="' + n + '">' + r + "</a></li>") : (n = $(this).find("a").attr("href"), e += '</ul></li><li><a href="' + n + '">' + t + "</a><ul id='sub-menu'>")
});
e += "</ul></li></ul>";
$(this).html(e);
$("#LinkList110 ul").each(function() {
var e = $(this);
if (e.html().replace(/\s| /g, "").length == 0) e.remove()
});
$("#LinkList110 li").each(function() {
var e = $(this);
if (e.html().replace(/\s| /g, "").length == 0) e.remove()
})
});
$(document).ready(function() {
$(".cmm-tabs").simplyTab({
active: 1,
fx: "fade",
showSpeed: 400,
hideSpeed: 400
});
$("#slink").click(function() {
$('#searchbar').toggle()
});
$('.blogger-tab').append($('#comments'));
$(".cmm-tabs.simplyTab .wrap-tab").wrap("<div class='cmm-tabs-header'/>");
$('.cmm-tabs-header').prepend('<h3>' + COMMENTS_TEXT + '</h3>');
$("#menu").show();
$("ul#sub-menu").parent("li").addClass("hasSub");
$("abbr.timeago").timeago();
$(".footer-sections .widget h2").wrap("<div class='widget-title'/>");
$(".index .post-outer,.archive .post-outer").each(function() {
$(this).find(".block-image .thumb a").attr("style", function(e, t) {
return t.replace("/default.jpg", "/mqdefault.jpg")
}).attr("style", function(e, t) {
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})
});
$('.PopularPosts ul li img').each(function() {
$(this).attr('src', function(i, src) {
return src.replace('/default.jpg', '/mqdefault.jpg')
}).attr('src', function(i, src) {
return src.replace('s72-c', 's1600')
}).attr('src', function(i, src) {
return src.replace('w72-h72-p-nu', 's1600')
})
});
$(window).scroll(function() {
if ($(this).scrollTop() > 200) {
$('#back-to-top').fadeIn()
} else {
$('#back-to-top').fadeOut()
}
});
$('#back-to-top').hide().click(function() {
$('html, body').animate({
scrollTop: 0
}, 800);
return false
});
var tab1 = $("#sidebar_tabs #tab1 .widget h2").text();
$(".tab-opt .opt-1 a").text(tab1);
var tab2 = $("#sidebar_tabs #tab2 .widget h2").text();
$(".tab-opt .opt-2 a").text(tab2);
var tab3 = $("#sidebar_tabs #tab3 .widget h2").text();
$(".tab-opt .opt-3 a").text(tab3);
$("#tab1 .widget h2,#tab2 .widget h2,#tab3 .widget h2,#tab1 .widget-title,#tab2 .widget-title,#tab3 .widget-title").remove();
$(".sidebar_tabs").tabslet({
mouseevent: "click",
attribute: "href",
animation: true
});
if ($(".sidebar_tabs .widget").length === 0) {
$(".sidebar_tabs").remove()
}
});
$(document).ready(function(a) {
var b = a("a.newer-link");
var c = a("a.older-link");
a.get(b.attr("href"), function(c) {
b.html("<strong>" + POSTNAV_NEXT_TEXT + "</strong><span>" + a(c).find(".post h1.post-title").text() + "</span>")
}, "html");
a.get(c.attr("href"), function(b) {
c.html("<strong>" + POSTNAV_PREV_TEXT + "</strong><span>" + a(b).find(".post h1.post-title").text() + "</span>")
}, "html")
});
$(window).bind("load", function() {
$('.box-title h2 a,.Label a,.postags a,.label-head a').each(function() {
var labelPage = $(this).attr('href');
$(this).attr('href', labelPage + '?&max-results=' + LABEL_SEARCH_NUM + '')
})
});
$(".related-ready").each(function() {
var b = $(this).text();
$.ajax({
url: "/feeds/posts/default/-/" + b + "?alt=json-in-script&max-results=3",
type: 'get',
dataType: "jsonp",
success: function(e) {
var u = "";
var h = '<div class="related">';
for (var i = 0; i < e.feed.entry.length; i++) {
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u = e.feed.entry[i].link[j].href;
break
}
}
var g = e.feed.entry[i].title.$t;
var c = e.feed.entry[i].content.$t;
var $c = $('<div>').html(c);
if (c.indexOf("//www.youtube.com/embed/") > -1) {
var p = e.feed.entry[i].media$thumbnail.url;
var k = p
} else if (c.indexOf("<img") > -1) {
var q = $c.find('img:first').attr('src');
var k = q
} else {
var k = NO_IMAGE
}
h += '<li><div class="related-thumb"><a class="related-img" href="' + u + '" style="background:url(' + k + ') no-repeat center center;background-size: cover"/></div><h3 class="related-title"><a href="' + u + '">' + g + '</a></h3></li>'
}
h += '</div><div class="clear"/>';
$(".related-ready").html(h);
$('.related-img').each(function() {
$(this).attr('style', function(i, src) {
return src.replace('/default.jpg', '/hqdefault.jpg')
}).attr('style', function(i, src) {
return src.replace('s72-c', 's1600')
})
})
}
})
});
window.onload = function() {
var e = document.getElementById("mycontent");
if (e == null) {
window.location.href = "https://nexus-decode.blogspot.com/"
}
e.setAttribute("href", "https://nexus-decode.blogspot.com/");
e.setAttribute("ref", "dofollow");
e.setAttribute("title", "Blogger Templates");
e.setAttribute("style", "display: inline-block!important; font-size: inherit!important; color: #888!important; visibility: visible!important; opacity: 1!important;");
e.innerHTML = "Nexus"
}
//]]>
</script>
<script type='text/javascript'>
var postperpage=POST_PER_PAGE;
var numshowpage=5;
var upPageWord ='Prev';
var downPageWord ='Next';
var urlactivepage=location.href;
var home_page="/";
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<div class='back-to-top'>
<a href='#' id='back-to-top' title='Back to Top'><i class='fa fa-long-arrow-up'></i></a>
</div>
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</body>--></body>
</html>
We use many signals to decide which title to show to users, primarily the