Polycom announces Cloud Strategy
Polycom is working with Airtel to deliver video collaboration solutions to SMBs and enterprises in India. Cloud-based delivery of Video-as-a-Service is said to provide a hybrid solution of both premises-based video collaboration solutions and video on demand, or a pure Video-as-a-Service solution.
Polycom is unveiling Polycom Real Presence Cloud, to enable service providers to quickly bring to market VaaS offerings. Real Presence Cloud solutions are designed specifically for service providers to equip them with the carrier-grade infrastructure, endpoints and services they need to offer businesses of all sizes subscription-based solutions for video collaboration. The new offering for service providers is designed to accelerate the penetration and adoption of Polycom video collaboration solutions among SMBs (small to medium sized businesses) and enterprises who want either a hybrid solution of both premises-based video collaboration solutions and video on demand, or a pure VaaS solution.
Andy Miller, President & CEO, Polycom said, "Polycom RealPresence Cloud is a key component to our vision of making video collaboration ubiquitous. Service providers are critical partners to drive video collaboration growth through VaaS offerings, which will dramatically lower the up-front investment for SMBs and enterprises, enabling them to reap the benefits of video collaboration. We want to make it as easy as possible for service providers to augment their existing offerings with video collaboration solutions. To that end, we're removing the barriers to entry with our wholesale cloud offerings and other delivery options that meet service provider requirements related to investment, management and operations, thereby enabling our partners to get to market faster and generate new revenue more quickly. Ourgo-to-market objective is clear: we will be an enabler of cloud services, partnering with service providers and, in-time, solutions providers and unlike competitors, we will not compete with service providers or offer a retail service direct to endusers."
Andrew Mc Fadzen, President, OVCC said, "We believe that video as a service from the cloud will be a true game-changer. Delivering video as a service will make it possible for anyone to connect and collaborate face-to-face with anyone as easily as we text or tweet today. Making this happen, however, requires that the UC and telco industries come together to solve the underlying interoperability challenges of delivering video across the assets of multiple carriers and video networks. Polycom, along with many of the leading telecommunications solution and service providers, has been working to address this and the result will be the opening of an open video cloud in 2012."
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