Celkon Mobile Phones signs Virat Kohli

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Virat Kohli has been appointed as their Brand Ambassador of Celkon Mobiles. Rohit Dhawan (son of David Dhawan), Director has directed his first TV commercial with ace cricketer Virat Kohli for a handset brand, Celkon.

Executive Director of Celkon, Murali said, "We are in the process of developing mobiles with latest technology like 3G, Android, dual Sim along with lot of entertainment. Since our mobiles are targeted for the youth.Virat was definitely an ideal choice for the "Brand Ambassador" as our brand has come out with the most youthful features as our first focus and we are also kick starting our multimedia campaign with the release of this ad in the running IPL season".

Virat said, "I love challenges and associating with Celkon presented me with an opportunity to partner with a brand that is not satisfied with being one of the most successful brands in South and has now set their sight on the national market. As we know everyone loves watching movies or using multimedia functions on their phone and I am no exception. I am happy to endorse a mobile brand which offers a wide range of multilingual films and various features in one handset. I think the product and the ad are both very well made and I hope viewers will enjoy the ad and the phone."

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