VARINDIA- INDIA'S FRONTLINE IT MAGAZINE
After having established itself in the enterprise business in India,
Trend Micro aggressively looked at gaining strong foothold in the consumer segment. Being a channel-oriented company, Trend Micro along with its regular schemes and offers has materialized an incentive tour to Bangkok for selecting channel partners.
In August 2012, Trend Micro had introduced a new scheme for its resellers and dealers. The scheme proposed that Dealers/Resellers on their purchase of Trend Micro products worth specific amount or exceeding will get a chance to win a free trip to Bangkok. The scheme was valid up to specified revenue with a minimum purchase of TMS product mix.
“Our new initiative of offering a visit to Bangkok received a remarkable response from our channel partners. We have now reached with its TITANIUM Brand to more than 200 cities with 5,000+ active channel partner base within one year
of its focussed consumer approach. Out of these, approximately 400 channel partners have been short-listed for this Incentive tour. This scheme was an initiative to further promote and empower
our partners and simultaneously offer the best of value-added services,” said Rajat Sahu......
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