Idea launches 3G Smartphone Aurus 2 in India

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Idea launches 3G Smartphone Aurus 2 in India 
Encouraged by the good response to its previous 3G smartphones, Idea Cellular has launched yet another Android-based 3G smartphone - Aurus 2 in India. Aurus 2 is a stylish, Dual-SIM phone, powered with a 1 GHz processor and offers video-calling facility.

The new 3G smartphone from Idea, which at Rs.6,490, is targeted at existing 2G users who wish to upgrade to 3G in semi-urban and rural markets, across the country.

Idea Aurus 2 has a 3.5-inch capacitive touchscreen with display that supports 320 x 480 pixel resolution.  The new 3G smartphone boasts of high internal memory of 4GB ROM along with 512MB RAM. The smartphone sports a 3.2-mega pixel camera with digital zoom along with a front facing VGA camera and supports video calling.

Sashi Shankar, Chief Marketing Officer, Idea Cellular, said, "Idea focusses on bringing the best of 3G technology at an affordable price to our subscribers, thereby maintaining an equilibrium between both cost and technology. We are encouraged by the response to our 3G smartphones, having sold over 300,000 3G smartphones over the last one year. We expect Aurus 2 to meet the consumers' expectations for entertainment, e-mail connectivity, social networking, and browsing of smart apps and widgets. We hope the new addition to our portfolio will continue to boost the sales of our 3G smartphones and drive data usage on our network."

Idea's new Dual-SIM Aurus 2 comes packed with an attractive data usage offer for Idea 3G users. For a pack of Rs.261, Aurus 2 users can get 1.6GB of 3G data and Idea TV subscription......See More