AirTight selects Comguard as ND
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE
To strengthen its position in India, AirTight Networks has appointed ComGuard as its national distributor. The two companies have also announced a new channel partner programme for India - Channel XPRESS, aimed at arming the partners with disruptive solutions for high profitability. Aren Naidu, Assistant Vice-President - Sales, Comguard, said, "We are excited about the partnership and want to grow the business together to notch a decent pie in the market. We are confident about the goodwill of AirTight as a brand and looking forward to building our business based on the reputation and the technology prowess that comes with it." "The biggest trend that we are observing in the partner ecosystem is that ‘box moving’ is no more profitable and sustainable. Partners have to innovate and provide value-added services to differentiate themselves, and, in turn, find new streams of revenue. Under the Channel XPRESS umbrella, you don’t just get robust Wi-Fi, but also innovations like wireless intrusion prevention and compliances, big data analytics, brand promotions, customer engagement, and loyalty programmes, which could be easily monetized and delivered as a service," said Abhijeet Ghosh, Director - Strategic Partners, AirTight Networks. The partnership with Comguard is strategically poised to address the market demand for the technology. Comguard as a Value-Added Distributor would bring in a lot of value in the key areas of sales and marketing, partner management and training, proof of concepts, and support for all AirTight products. |