Flipkart plans to move to an app-only format

Flipkart is planning to shut down its website and will move to an app-only format within a year.

A year back, only 6% of Flipkart’s traffic used to come from mobile but within 18 months it has increased ten folds. And it brings forward the importance of mobile for the consumers.

Flipkart has more than 40 million registered users and has about 30,000 merchants selling over 20 million products on the platform.

Flipkart does about 8 million shipments a month, and two-thirds of its online traffic comes from users in small cities and towns. Flipkart’s app-only direction assumes larger significance in these places where most people don’t own desktop computers and have limited access to broadband... See more