SearchCap: Google Home Service Search Ads, Right To Be Forgotten Challenged & Bing Emoji Keyboard

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Google Fights France To Prevent Globalization Of The Right-to-Be-Forgotten
Google has formally appealed France’s data protection authority’s order that Google apply Right-to-Be-Forgotten (RTBF) removals to its global index. The Commission Nationale de l’informatique et des Libertés (CNIL) had protested Google’s Europe-only removal policy and threatened to fine the company €150,000 ($169,000) for failing to apply the rule on a worldwide basis. Previously Google said […]
Report: Spain’s Google Tax A Disaster For Newspapers, Internet Innovation
Call it one of the most egregious examples of unintended consequences. The effort of the Spanish newspaper association and Spanish government to get Google to subsidize Spanish news publishers with a mandatory link tax (under the the guise of copyright fees) is a massive disaster — for publishers, for the Spanish internet and for innovation in […]
Automate Alpha Beta Campaign Structure Using AdWords Scripts
While popular, an Alpha Beta campaign structure can be cumbersome to maintain — so columnist Russell Savage created AdWords scripts to help make this campaign management style more efficient and less labor-intensive.
Transform Your Thinking To Address Mounting Challenges In Your Online Business
Columnist Trond Lyngbø notes that the world is changing at an ever-quickening pace as a result of technology. Unfortunately, many businesses are slow to adapt — and this puts them at risk.
Bing Wants You To Search In Emoji With New Emoji Keyboard
Can’t get enough of those emojis? Bing is testing a virtual emoji keyboard to facilitate your emoji searches.
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Google Home Services Ads For Locksmiths, Plumbers Hit San Francisco Market
Test enables users to review providers and submit requests to up to three service professionals from the ads.