2015 U.S. Search Award Winners Announced
Larry Kim (right) of WordStream winner of the U.S. Search Personality of the Year with last year’s recipient, Duane Forrester of Bing.
The third-annual U.S. Search Awards were handed out last night during Pubcon in Las Vegas. The awards were presented to twenty-two agencies and individuals for achievements in the US search and digital marketing industries.
A record number of entries were judged by a panel of 30 industry experts.
And the winners are…
Best Use of Search, Retail
Barefoot Wine & ZOG Digital
Best Use of Search, Finance
Catalyst & HSBC
Best Use of Search, Travel / Leisure
Go Fish Digital & Reston Limo
Best Local Campaign
TopSpot Internet Marketing & Klein Custom Pools Local
Best Low Budget Campaign
aimClear & SeagullOutfitters.com
Best Use of PR in a Search Campaign
MerkleRKG & JetBlue Fare Options
Best Use of Social Media in a Search Campaign
aimClear & Airbnb
Best Integrated Campaign
Location3 Media & Westwood College
Best Mobile Campaign
HotelTonight
Best PPC Campaign
Point It Digital Marketing
Best SEO Campaign
Geary LSF
Innovation PPC
cClearly
Innovation SEO
Majestic
Best PPC Management Software
Optmyzr
Best SEO Software
Linkdex
Best Search Software Tool
Productsup
Best In-House Team
Walt Disney Parks & Resorts Search & Auction Media Team
Best Consultant
Bill Hunt, Back Azimuth Consulting
Best Small Agency
RankHammer
Best Large Agency
Elite SEM
Young Search Professionals of the Year
Maddie Cary, Point It
PJ Howland, 97th Floor
Lifetime Achievement Award
Bill Hunt, Back Azimuth Consulting
US Search Personality
Larry Kim, WordStream
Dana Lookadoo, a long-time and well-loved member of the SEO community who passed away this year, was celebrated in a tribute from fellow SEO consultant and friend, Alan Bleiweiss, during the ceremony. A scholarship fund to help marketing students earn their degrees has been set up in her honor at DanasFund.org. Bleiweiss announced that as of the close of the US Search Awards dinner the fund has raised nearly $10,000. Contributions can be made through the fund link above.
The US Search Awards were started by UK agency British events agency Don’t Panic, which also launched the UK and European Search Awards.
All in all it’s been a great couple of weeks to celebrate the achievements of those in the industry. Last week, Search Engine Land presented our Landy awards at SMX East in New York. You can find the winners here.
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