SearchCap: Bing Shopping Campaigns Updates, SEO For Local Businesses & Google’s Halloween Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Bing Shopping Campaigns Get Several Pre-Holiday Updates
Oct 30, 2015 by Ginny Marvin
Mobile inventory, used and refurbished product ads support, and more are now available.
SEO For Shops: The 12 Tips Of Xmas
Oct 30, 2015 by Marcus Miller
It’s almost Halloween, and you know what that means — it’s time to prepare for the holidays! Columnist Marcus Miller provides tips for local businesses to make the most out of this holiday season.
Halloween Doodle Turns Google Logo Into “Global Candy Cup” Video Game
Oct 30, 2015 by Amy Gesenhues
Choose whichever witch you want to be, and fly through the Halloween night on your broom collecting candy while avoiding bats and ghosts.
Search In Pics: Google Human & Dog Skeletons, StreetViews In Van & Google Janga
Oct 30, 2015 by Barry Schwartz
In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
Last Chance to Enter the SocialPro Biggest Social Geek Contest
Oct 29, 2015 by Digital Marketing Depot
Enter the second annual SocialPro Biggest Social Geek Contest, sponsored by Marin Software. The contestant who can answer the most questions in the shortest amount of time will win the grand prize – a flight and hotel accommodations for two to Marketing Land’s SocialPro conference in Las Vegas.