SearchCap: Google News Apps, Android Marshmallow & Doodle For Hedy Lamarr

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

6 Things To Know Before Using Facebook For Local Search, And 6 Reasons FB Search Can Dominate
Nov 9, 2015 by Wesley Young
Now that Facebook’s Universal Search includes public posts, columnist Wesley Young takes a look at the pros and cons of using Facebook for Local Search.
Google News Editors’ Picks Now Contains App Links
Nov 9, 2015 by Barry Schwartz
After two months of asking Google News Publishers to add their app links in the Google News Publisher Center, the Editor’s Picks is now showing App download icons.
Android 6 “Marshmallow” & SEO Series: Sponsored Google Now Cards
Nov 9, 2015 by Cindy Krum
How might Android Marshmallow’s new features impact the future of mobile search? In part two of a three-part series on the topic, contributor Cindy Krum discusses Google Now Price Alerts cards and Visually Similar Products.
Long-Time SEO & Industry Speaker Aaron Shear Passes Away
Nov 9, 2015 by Barry Schwartz
The SEM industry mourns the loss of Aaron Shear, a well-respected long-time SEO.
Hedy Lamarr Google Doodle Honors Hollywood Star Who Invented “Frequency Hopping” Technology
Nov 9, 2015 by Amy Gesenhues
Known as the most beautiful woman in the world, Lamarr created the technology that laid the groundwork for Bluetooth, GPS and WiFi.
Search and the Local-Mobile Consumer: What’s A Marketer to Do?
Nov 9, 2015 by Digital Marketing Depot
Search is constantly evolving, as technology improves and consumer behavior shifts. Local consumers now use mobile technology more, which has affected how marketers engage with and convert the local shopper. This means search must be an integral part of a strong media strategy, but it isn’t a one-size-fits-all approach. On Thursday, December 3, hear from […]
Twitter Debunks Mobile Ad Myths At SocialPro Next Week. Register Today!
Nov 9, 2015 by Search Engine Land
Maximize the payoff on your social media marketing efforts by attending Marketing Land’s SocialPro conference next week! Discover proven tactics, strategies and tools that will drive ROI on your social media campaigns. A limited number of All Access Passes are still available, so register today! New Addition To The Program We are pleased to announce […]