Bing Ads Launches Guided Tours In Web Interface

Guided Tours has launched in the Bing Ads web interface to help users set up automated rules and complete other tasks in their accounts.

The first of four tours debuted this week:

• Remarketing Tour: Create a remarketing list
• Keyword Tour: Add and edit keywords
• Campaign Settings Tour: Learn how to set your budget, targeting, ad scheduling, and exclusions.
• Automate Rules Tour: Create and manage rules that run based on criteria you define.

The tours show you where to click and offer tips on executing each step of a process. Here’s an example from the campaigns settings tour:

You’ll find access to the Guided Tours in the upper right corner of the web interface when on an applicable page.

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