Live: Google Launches AMP Results In Mobile Search Results

Google has now launched AMP results in the mobile search results, within the news section. You should be able to replicate it yourself by searching on Google.com for any query that triggers a news box, such as [trump], [google], [waze], [obama] and so on.

Here are screen shots from my iPhone 6S showing the AMP icon in the Google mobile news carousel:

Here is another format not in the news carousel but in the news listing format:

We expected AMP to go live tomorrow, February 24th according to Ad Age sources but I guess Google moved it up a day and now it is live.

AMP stands for Accelerated Mobile Pages, a project backed by Google that has gained support from publishers, platforms like Twitter, analytics tools and today, from advertising networks and platforms.

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