WordPress Multilingual – When, Why, and How You Should Create It

Did you know that we’re only three people here at Nelio? And, yet, our posts are pretty cool, huh? That’s because of our new plugin, Nelio Content! Do you want to use it too? English might be the lingua franca of the world, but it’s only the third language by native speakers, after Mandarin and Spanish. And if you take a closer look at English Proficiency Levels (which analyzes English as a foreign language), you might be surprised to discover that there’s plenty of countries in which English is not that common. Spain, for instance, is reported to have a “moderate proficiency” in English and, compared to European countries, it comes almost at the end (#19 out of 27). This might not seem very important, but it actually is; if you’re thinking about launching a new website or expanding your current web to new markets, you need to know your audience. And this means you’ll probably need to speak their language.
The Importance of Language
One of the first things you need to do when launching a new website is to consider your audience, so that you can address it as they expect you to. Your web has to be designed for your visitors—selling products to
Source: https://managewp.org/articles/13553/wordpress-multilingual-when-why-and-how-you-should-create-it

source https://williechiu40.wordpress.com/2016/10/06/wordpress-multilingual-when-why-and-how-you-should-create-it/