Q&A with Elliot Condon of Advanced Custom Fields

Advanced Custom Fields (ACF) is an immensely popular plugin that’s been embraced by WordPress developers worldwide, and it’s been a consistently trending plugin on GoDaddy’s WordPress Hot 100 throughout the year. For those unfamiliar with the plugin, here’s the gist: Advanced Custom Fields allows developers to build custom editor interfaces for handling user input. The collected data can then be manipulated in themes and plugins using ACF’s well-documented API.
During my time as a WordPress developer, our team would use Advanced Custom Fields in every site we built: our page layouts would be handled by a custom theme, and the theme would call the required fields from ACF. This way we never had to worry about a non-technical end user breaking the layout — they just had to enter their content into the proper fields.
Building this sort of functionality for every client project would add a beastly amount of overhead in terms of time and budget. Yet with ACF we have a plugin that’s been made available, absolutely free, so we don’t need to worry about it.
I got in touch with Elliot Condon, the Melbourne-based developer of Advanced Custom Fields,
Source: https://managewp.org/articles/13821/q-a-with-elliot-condon-of-advanced-custom-fields

source https://williechiu40.wordpress.com/2016/11/11/qa-with-elliot-condon-of-advanced-custom-fields/