Top 5 WordPress SEO Trends for 2017

Google search algorithm can be changed quicker (around 500 times per year) than you write blog posts, voice search trend is growing faster than you realize it actually exists, paid ads may decrease trustful relationships with your prospects. These are the realities of SEO and if you take a good care of your WordPress website from this perspective, check out this post to find out more about core SEO trends in 2017. Let’s at first define the main conceptual pathways around the trends:
Paid ads are not your best friends. As well as aggressive or black-hat SEO techniques may lead to breaking up your relations with search engines, markers like “Ads” or “Sponsored” next to the link to your website are lowering down clicking rates. People don’t trust popularity gained through a payment and continue searching for organic results.
Search engine optimization is not a plugin, but a process. So, if you want to get all the work done with any popular WordPress SEO plugin only, it’s not going to work. Of course, Yoast SEO or All-In-One SEO Pack are huge reliable helpers, but you should spend more time and use more tools to properly analyze and improve the
Source: https://managewp.org/articles/13994/top-5-wordpress-seo-trends-for-2017
source https://williechiu40.wordpress.com/2016/12/08/top-5-wordpress-seo-trends-for-2017/