Interview: How MH Themes Generated $1 Million with Theme Sales

MH Magazine Lite is of the most popular Free WordPress theme in the WordPress repository. Little to your surprise, the parent brand MH Themes also offer premium themes separately. This year MH Themes crossed just over $1 Million in revenues since its launch in 2013. While most of the theme shops have come and gone too quickly, MH Themes had not only survived but generated an impressive sales and revenue numbers. They are surely a perfect example of how to sustain and profit from a niche based themes selling business over the years.
To find what it takes to create an impressive WordPress theme shop business from scratch in this kind of competitive environment and generate awe-inspiring revenues, I interviewed Michael Hebenstreit, the founder of MH Themes, for an in-depth talk on few topics.
We talked about the journey of MH Themes so far, how difficult it is to manage theme updates and support. We discussed few points about how Michael handles marketing to outperform his competitors. And finally few questions on revenues and the future of MH Themes.
1. Michael, How this all started for you and why did you enter WordPress industry specifically? Why not Joomla or Drupal or something else?
Source: https://managewp.org/articles/14179/interview-how-mh-themes-generated-1-million-with-theme-sales

source https://williechiu40.wordpress.com/2017/01/11/interview-how-mh-themes-generated-1-million-with-theme-sales/