Augmented Reality in Cars — the Companies & Tech Driving Us into the Future

While autonomous vehicles are almost assuredly the future of personal transportation, we are likely many years from seeing self-driving cars become as ubiquitous as manually-driven ones, as the auto industry has a myriad of government regulations and other constraints to contend with. Until then, augmented reality is looking like the next big thing in automotive technology. In fact, AR in automobiles could reach mainstream relevance with most consumers before AR headsets or smartglasses. With cars, there's no cumbersome, headworn display to act as a hurdle to adoption, as content is projected... more

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