Safari 101: How to Ask Websites & Advertisers Not to Track Your Browsing Activity

When you visit a website in Safari, it's most likely keeping tabs on your browsing activity. It could be keeping track directly, or its third-party content providers and advertisers can be spying on you. All three could happen simultaneously. This enables them to serve you content that's tailor-made for you, but it can also feel like an invasion of privacy. Luckily, Safari gives you a chance to stop the tracking from happening. Since most advertisers will not honor "do not track" requests from browsers that have it enabled it by default, Apple makes it an opt-in experience, to provide a... more



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