Market Reality: Apple Assembles AR Team, Google & Amazon Invest in New UI, & Qualcomm Powers Next Vuzix & Meta Devices
The Augmented World Expo is winding down in Santa Clara, where Qualcomm, Vuzix, and Meta Company were among the companies making big announcements. But some of tech's biggest players still made news outside of AWE. Apple is looking for talent with augmented reality experience to help with its next big product category, while Google and Amazon invested in the future of immersive computing interfaces. Apple Seeks AR Talent for Possible Smartglasses Development Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that... more
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