Market Reality: AR Display Companies Cash in as Apple Acquires Akonia & Avegant Closes $12M in Funding
For the augmented reality hardware industry to progress towards the consumer segment, display technology needs to get better. Investors recognize that, and they are showing AR display makers the money. This week alone, AR display maker Akonia Holographics gave its investors a sweet exit via acquisition by Apple. Elsewhere, investors gave Avegant a vote of confidence in funding for its consumer-focused technology. Meanwhile, marketing teams are still finding value in existing AR technology for promotional purposes, with American Express and Intel serving up the latest examples. Apple... more
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