Lyft's Pick Up of AR Cloud Startup Blue Vision Labs Could Bring AR Features to Ride-Sharing

On Tuesday, Blue Vision Labs, one of three Google-backed companies working on AR Cloud platforms, announced its acquisition by ride-sharing company Lyft. The ultimate destination for the acquisition is autonomous vehicles, with Blue Vision becoming Lyft's London office and joining the company's Level 5 division dedicated to developing self-driving technology. Emerging from stealth in March on a the back of a $14.5 million Series A funding round led by GV (the investment arm of Google's parent company, Alphabet), Blue Vision's version of the AR Cloud consists of 3D maps capable of... more



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