New York Times Halloween Edition Uses Augmented Reality Bugs to Scare & Educate

Our national month-long celebration of all things creepy and crawly comes to a climax on Wednesday with Halloween and will end with Día de Muertos on Friday, so now is the ideal time for the The New York Times to publish a mildly chilling augmented reality story for children. In a special Halloween edition of The New York Times, readers are led to the "Monsters That Live On You" feature, which presents a series of real life parasites and pests that are scarier up-close than anything that Stephen King could dream up, via a QR code in the print edition of The New York Times. Viewable in AR via... more



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