Magic Leap Teams with Andy Serkis Effects Studio Imaginarium for New AR Experience
The critics of Magic Leap have been circling for a couple of weeks now, but that isn't stopping the company from pushing forward with major new partnerships. The latest Magic Leap tie-up is with none other than motion capture actor Andy Serkis and his UK-based The Imaginarium Studios. "In using performance capture, we have the opportunity to authentically portray the intent of the actor," said Matthew Brown, CEO of The Imaginarium Studios, in a statement on Magic Leap's website. "With Magic Leap's technology, that performance is pulled off the screen and into the world of the viewer. This is... more
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